COLOR THEORY 

social and soilocalogical effects of color 

   TYPES 

primary, secondary, tertiary 

  ROYGBIV visual color spectrum each colors have diffrent wavelengths 

warm colors=red orange yellow (perceived as advancing)

cool= green blue purple (perceived as receding)

color modes =monochrome(shades and tones of a single huge), grey scale, web safe rgb

color modifications: tints(add white), shades(add back), tones(add grey)

difference colors palettes can invoke mood, location, emotion

COLOR PROPERTIES=cool, warm,bright,dark,saturated, desaturated

COLOR INTENSITY=intensity changes in reaction to in surrounding color

COLOR EFFECTS TRHE MIND pink =tranquilizing